This report provides critical data for successful fundraising. The report focuses on donors to political charities.
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The total number of organizations that political donors give to |
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How much donors give to these types of organizations, compared to other types of organizations and as a percent of their total giving |
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The types of communication that prompted households to donate in 2007 |
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The popularity of the different ways to donate (online, through the mail, etc.)
with political donors |
|
How political donors prefer to be contacted |
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Donor opinions on how well political
organizations
are doing |
|
Characteristics of
political organizations
that have the greatest influence on giving |
|
Donor identified reasons for why they give
to political organizations |
|
Changes in levels of giving between 2007 and 2008 |
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Prevalence of political donors to have a will, trust, or estate plan that includes charitable contributions |
|
Likelihood that
political
donors volunteer their time |
|
Likelihood that
political
donors make non-cash gifts |
|
Likelihood that donating households are making regular, ongoing donations to charity |
|
Likelihood that
political
donors want a more active roll with the
organizations
they support |
|
Name awareness figures for different political
organizations |
|
Donor financial support for specific major political
organizations |
|
Detailed donor perceptions of specific major political
organizations |
|
Donor satisfaction levels for specific major political
organizations |
|
The political
organizations
that are donor favorites |
|
Likelihood that donors will make future financial gifts to specific political
organizations |
|
Donor likelihood to recommend specific major political
organizations |
|
Donor satisfaction with the political system at the Federal level |
|
Political donor satisfaction with the direction the country is headed |
|
Donor opinions on the direction of the US economy |
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The effects of different economic circumstances on giving (fluctuations in the stock market and home values, for example) |
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Which donors donate more to political organizations in years with presidential elections |
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Demographic information, including…
- Political party registration
- Conservative, liberal, or moderate
- Age
- Gender
- Marital status
- Children in the home
- Primary race or ethnicity
- Location of residency
- Religious affiliation
- Household income
- Education level
- Employment status
- Internet usage and connection speeds
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The report is the result of a nationwide survey of over 3,300 American donors, 465 of which gave to political organizations.
DonorPulse Political can serve as an efficient and cost-effective tool in any fundraiser’s toolbox. We're sure that you’ll be able to benefit from this report!
