Campbell Rinker is about to conduct its sixth research study on the software and online solutions used for managing fundraising, donors, and members. We invite you to participate in this study. We’re accepting sign-ups through January 31, 2012.

Significant changes are planned for this year's study…

1. The study now covers the Canadian market, in addition to the U.S. market
2. The deliverables are now a comprehensive look at the markets in a traditional report format (full write-up, color graphs, etc.; separate reports for the U.S. and Canadian markets) and a cross-tabulation report customized to your preferences (this is the report where you will find the response coming in from your customer list)

This is the only study that provides intelligence on these markets. The resulting report contains in-depth information to help your company improve its marketing, sales, and products.

Topics of the report include…

• NEW- What external sources of information customers trust
• Adoption rates and preferences for Internet-based solutions
• Name awareness for all solutions
• Customers' likelihood to recommend the products they use
• Specific features and services that customers want developers to provide
• Pricing data
• Data on customer support preferences and usage
• Satisfaction and importance ratings based on over 30 product attributes
• Analysis on the gaps between the importance users place on different product attributes and their satisfaction with the attributes
• How often and in what ways users interact with these types of products
• Length of time using product
• Number of records on file
• Data on how many users there actually are at the nonprofits
• Details about who at the organizations have purchase authority
• Future plans for upgrading or switching solutions
• Detailed demographics and organization information, such as job title and size of technology budget

Please CONTACT US if your company is interested in participating in this study.

We also offer reports on several other types of software and online solutions. >>>more

Seven Reasons to Participate!

One
We can provide you industry-wide data, data on direct competitors, and data for your own products so you benefit from having a complete picture.

Two
This shared-cost study is much more affordable than conducting your own research.

Three
Campbell Rinker handles everything for you, so you can focus on what you do best.

Four
If you already measure customer satisfaction, our reports will compliment and corroborate your efforts.

Five
We’ve made the focus of the survey broad enough, and the resulting reports customizable enough, for it to be relevant and useful to every company in the industry.

Six
Campbell Rinker is known and trusted throughout your industry.

Seven
This information can benefit many departments within your company, providing a competitive advantage and ensuring a high ROI.