Press Release

U.S. Nonprofits Recommend Top Donor Management and Member Management Solutions

Four Products Honored with Campbell Awards.

VALENCIA, CA – Four products received coveted Campbell Awards for their exceptional ratings in a recent nationwide survey of over 3,800 not-for-profit users of donor and member management solutions.

Winning solutions are (in alphabetical order)…

• Allegiance Fundraising System (Allegiance Software)
• eTapestry (Blackbaud)
• MatchMaker FundRaising Software (Heritage Designs)
• The Raiser's Edge (Blackbaud)

“We are thrilled to have received the Campbell Award every year that they have been issued,” said Diana Hoyt, president of Heritage Designs. “We pride ourselves on being a client-responsive business so accolades like this from our clients demonstrate that we are doing the job right and that MatchMaker Fundraising Software is meeting their needs.”

One of the key findings from the study is that online solutions continue to gain popularity with nonprofits. Currently 18% of nonprofits use an online solution to manage donor and/or member records, compared to only 13% in 2006. Thirty-nine percent of organizations use an online solution for mass electronic communication.

"We are very pleased to receive the Campbell Award for both The Raiser’s Edge and eTapestry, two of our solutions designed to help nonprofits raise money in a cost-effective way while improving the efficiency of their operations,” said Marc Chardon, Blackbaud’s chief executive officer. “We have been partnering with nonprofit organizations for more than 27 years, and to be recognized by our customers is an honor and evidence of our collaboration with them.”

Mark Jensen, CEO of Allegiance Software says “Our clients share many of the same philosophies we do, one of which is the mission to serve customers’ needs with enthusiasm. So being evaluated by experts in customer service makes winning this award especially meaningful and encouraging.”

The survey was conducted online between July and August of 2008. The survey gathered data on user satisfaction, pricing preferences, purchasing habits, and organizational dynamics. Forty-one percent of survey respondents have final purchase authority for these types of products, according to researchers at the independent firm that conducted the study.

"Nonprofit staff members have few opportunities to voice their opinions about the solutions they use," said Dirk Rinker, President of Campbell Rinker. “Over the past six years, the Campbell Award has become the de facto standard for independent, statistically valid ratings of nonprofit solutions. We are extremely grateful to the many customers who told us which products they would recommend to others."

Campbell Rinker has specialized in providing market research to the nonprofit world since 1991, and is a member of the Council of American Survey Research Organizations (CASRO) and the Marketing Research Association (MRA). Questions and requests for Campbell Rinker can be sent through campbellrinker.com/contact_us.html. Additional survey results are available at campbellrinker.com/e-newsletter/links/SDM_Summary_Report-2008.pdf.

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