Contact: Dirk Rinker, President/CEO
Phone & Fax (888) 722-6723
rinker@campbellrinker.com

Release Date: March 10, 2005

Press Release

Fundraising Solution Users Rate Their Satisfaction

Poll shows what customers want and which products deliver.

 

VALENCIA, CA – Four products received coveted Campbell Awards for their exceptional ratings in a recent nationwide survey of over twelve-hundred fundraising software users.

Blackbaud received top honors for it’s Raiser's Edge product. The product was rated Best Overall Solution, a category that includes software-based and online donor or member management solutions, Best Overall Software and Best Application for Medium-Size Organizations.

MatchMaker Fundraising Software by Heritage Designs was awarded Highest Rating – the top honor for software products garnering fewer than 50 ratings. Matchmaker Fundraising Software was also rated Best Application for Small-Size Organizations.

"Providing excellent technical support to the MatchMaker Fundraising Software clients is more a case of providing support to friends and colleagues," said Diana V. Hoyt, President of Heritage Designs. "We have a tremendous amount of respect and awe for all the work our clients do in communities across the country. That makes it especially noteworthy to receive such a high acclamation from them."

eTapestry.com was rated Superior Application Service Provider for the second straight year. Jay Love, President and CEO of eTapestry, commented on the honor "This award is especially meaningful knowing that the Campbell [Rinker] represents an unbiased, accurate reflection of the nonprofit community. We strive to give all of our customers an outstanding service and this award tells us we're on the right track."

Best Software's Millennium product was rated Best Application for Large-Size Organizations (over 100,000 donor or member records). “Small” organizations were classified as having less than 10,000 records, while “medium” organizations had between 10,000 and 100,000.

The survey was conducted during January and February of 2004. All types and sizes of nonprofit users were represented in the survey results. The survey gathered information on user satisfaction, pricing preferences, purchasing habits, and organizational scope.

Among the key findings of the study were that 62 percent of responding nonprofits conduct a software evaluation at least every three years, and frequently more often than that. Educational institutions tend to hang onto their systems the longest, with an average of five years. The shortest average lifespan is in public affairs organizations, at just over three and a half years, on average.

Users still consider accuracy, reliability and flexibility to be the most important components of donor management systems. However, they are most satisfied with their systems’ inherent ability to grow with the organization, its reliability, and the ease of data entry.

More information on the report may be obtained from Campbell Rinker at www.CampbellRinker.com, or by calling (888) 722-6723.

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